Align marketing efforts to the corporate objectives, helping to plan and implement strategies, while optimizing budget.
TASKS
STRATEGY
- Marketing strategy tasks execution (The branding (), online (position en search engines through SEO), offline) and communication to drive business objectives (expansion, rentabilidad, market share, brand awareness)
- Marketing functions execution (branding, communication, publicity, commercial proposals, among others), ensuring that the narrative is always outlined by the GM2Dev Branding attributes and told from its tone of voice.
- Promotion campaign coordination, PR, and other efforts in different channels (online, press, offline, social network, events, etc.)
- Management and Development of an internal communication ́s system.
- Proposals and promotional material creation, for internal/external diffusion, to support the HR and Commercial teams.
- Digital actions execution (SEO, SEM, social media, community management, among others)
- Market information analysis (RRSS Metrics, Insights, Google Analytics) and report creation for the executive team.
FOLLOW UP
- Monitoring our new branding identity system deployment.
- Permanent market trends and benchmarking follow up.
- Events organization support, both internal and external.
Alinear los esfuerzos de marketing a los objetivos corporativos, ayudando a planificar e implementar las estrategias, mientras optimiza el presupuesto disponible.
